6 must-see interactive 3D product configurators
Traditional ways of showcasing products online are starting to feel like a thing of the past as brands now look to immersive, interactive real-time technology to turn shoppers into buyers. But what is driving this shift? Read on to discover what the market looks like today and six product configurators that are shaping it.
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Importing 3D product data into Unity Forma
Unity Forma makes it easy to create and publish marketing content and interactive experiences, including real-time 3D product configurators, from 3D product data. Let’s explore the import process and how to take the first step to start marketing your products in immersive ways on the web, mobile devices, and more.
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Delivering personalized marketing experiences for consumer electronics with Unity Forma
By relying on Unity’s product portfolio for marketing professionals, Onanoff, a global leader in safe, kid-friendly audio equipment, levelled up their digital marketing and customer experience. We partnered Onanoff with Visionaries 777, who leveraged the existing computer-aided design (CAD) data to create Onanoff’s marketing content pipeline – proving that compelling personalization technologies are accessible to all companies.
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Unity Forma for manufacturing: Creating a virtual machinery showroom
Discover how HOMAG, one of the world’s top manufacturers for woodworking machinery, used Unity Forma to swiftly adapt their marketing tactics during the pandemic. Their agency partner iXtenda created a 3D interactive sales, planning, and marketing platform for generating product imagery and configurable machine models in a virtual showroom.
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Introducing Unity Forma: Reimagine marketing with real-time 3D
We believe the world is a better place with more creators in it. That’s why we’re now making the power of real-time 3D accessible to marketing professionals with Unity Forma. It empowers these creators to produce interactive 3D product configurators and digital media from 3D product data in record time and without any coding skills.
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Bring interactive, real-time 3D product configurators to the mobile web and more with Unity Forma
Reaching your audience everywhere is critical to digital marketing success. Learn how Unity Forma, our new product for marketing professionals, makes it easy to create and publish real-time 3D product configurators to multiple endpoints, including mobile web. To show what’s possible, we’re debuting a WebGL car configurator demo that runs Unity in your web browser.
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From design model to real-time 3D configurator: The canVERSE and Arksen workflow
Wide-ranging industries are deploying real-time 3D configurators, as more businesses strive to engage their customers with interactive and immersive presales and marketing activities. Unity Forma, part of the family of Unity marketing solutions, provides an efficient, cost-effective solution to meet that need.
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Feast your eyes on the best creations from our Unity Forma Challenge
Earlier this year, we invited creators worldwide to unleash their talents and build an interactive 3D product configurator using Unity Forma, our new product for marketing professionals. After thoroughly evaluating entries, we’re excited to announce and showcase our grand prize winner and four runners-up.
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Create marketing assets faster with Forma Render
The latest release of Unity Forma includes Forma Render, the newest addition to the Unity marketing solutions offering. Combining the benefits of digital photography and a video production studio with an image-on-demand render engine, Forma Render enables anyone to create high-quality visual assets from 3D product data.
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